FLORA | Fragrance category

  • Flowery

  • Powdery

  • Fruity

  • Sweet


TERRA | Fragrance

  • Green

  • Fresh

  • Woody

  • Spicy

  • sweet


Tom is our face

Tom Wlaschiha, internationally known from Game of Thrones and Stranger Things, accompanies us as an ambassador for VALLÉE ALPURA.

He embodies what we stand for: strength, character, naturalness and a touch of wilderness.

Distinctive, authentic, unique: Just like our fragrances.


Why you and we are a great match


What our customers experience

“The fragrance notes are perfectly coordinated, and you immediately feel like you're standing in a forest in the Alps, breathing fresh mountain air.”
“I am very satisfied with the longevity and sillage. The fragrance is noticeable to me and those around me for several hours as a pleasant lingering scent that is never overpowering, but rather pleasantly noticeable.”
“Natural and high-quality. The bottles, the designs, the caps, and the packaging—everything is impressive. Simply wow.”

Cooperation for the preservation of culture