FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow
FLORA - flowering mountain meadow

FLORA - flowering mountain meadow

FLORA - flowering mountain meadow

Your feeling of blooming alpine meadows.

Limited Availability
volume
50 ml
Regular price €155,00
Regular price Sale price €155,00
Tax included.

Quantity:

Fragrance
  • Flowery
  • Powdery
  • Fruity
  • Sweet
  • Fresh


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VALLÉE ALPURA · DUFTPROFIL

FLORA - flowering mountain meadowBergmorgen

FLORA - flowering mountain meadow

Bergmorgen

Kopfnote
Bergamotte, Birne, Hedion
Herznote
Pfingstrose, Alpenveilchen, Türkische Rose Absolue
Basisnote
Patchouli, Guajakholz, Amber, Cumarin, Moschus
FLORA - flowering mountain meadow Flakon
Projektion
dezent intensiv
Haltbarkeit
1 Std 8+ Std
Sillage
nah weit

Blumig, hell, ein zarter Auftakt. Wie eine Bergwiese im Frühsommer — Pfingstrose, Alpenveilchen, Türkische Rose.

Fragrance profile

Five voices of a composition.

Flora balances five fragrance families to create a unique character.

Flowery

Flowery

Peony, Cyclamen, Turkish Rose Absolute, Hedione

Powdery

Powdery

Cyclamen, Turkish Rose Absolute, Musk, Coumarin

Fruity

Fruity

Pear, Bergamot

Sweet

Sweet

Pear, Coumarin, Amber, Turkish Rose Absolute

Fresh

Fresh

Bergamot, Hedione, Cyclamen

Flora is for you, if
Whomever it suits

Flora is for you, if

  • You are looking for a clear, bright, powdery-floral fragrance.
  • You prefer the floral independence of a sweet vanilla mass.
  • You want to be noticed without standing out.
  • You appreciate full-day presence over perfumery loudness.
What you get

Every detail is created in Germany.

Glass, silkscreen, filling. The cap is handcrafted from genuine Alpine wood, each one unique due to its grain, refined with water-soluble, eco-friendly varnish. Clear, precise, responsible. You don't get 50 ml of perfume. You get an object.

  • 50 ml Extrait de Parfum with over 20 percent fragrance concentrate
  • Bottle made of high-quality glass with screen print, German manufacturer
  • Closure made of genuine Alpine wood, handcrafted, each cap unique, refined with water-soluble, eco-friendly varnish
  • Visual design by Christian von der Heide
  • Included in the price: fabric handkerchief and 2 ml Terra as a tester
Every detail is created
Like a walk across a
Fragrance character

Like a walk across a Flowering mountain meadow.

Flora opens clean and floral. Bergamot and pear provide brightness before peony, cyclamen, and Turkish rose take over the heart. What remains is a warm base of patchouli, guaiac wood, amber, and musk, which carries the fragrance throughout the day. Powdery, bright, simply present.

Kopf
Bergamot · Pear · Hedione 15 to 30 minutes
Herz
Peony · Cyclamen · Turkish Rose Absolute 3 to 5 hours
Basis
Patchouli · Guaiac Wood · Amber · Coumarin · Musk Full-day presence

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Direkt auf Instagram öffnen

Tom Wlaschiha — Markenbotschafter Vallée Alpura
Brand Ambassador Tom Wlaschiha Game of Thrones · Stranger Things
“”
I love the clarity in the mountains. With FLORA, it's exactly that: You smell the sweet morning air over a mountain wildflower meadow, this mixture of wild blossoms..
Tom Wlaschiha
★ ★ ★ ★ ★   4.9 / 5 · Verified Reviews

The true evaluation happens on the skin. occurs on the skin.

You don't have to believe us. Believe the people who wear our fragrances every day — verified, unvarnished, tested in real life.

FLORA
★ ★ ★ ★ ★

„Flora remains clear, fresh, a little powdery and simply bright. Imagine white roses — snow roses. Fresh, clean, pure and well-groomed. White florality."

Anna K.· Verified · FLORA - Extrait de Parfum
★ ★ ★ ★ ★

„Flora reminds me directly of Idôle Le Parfum. Both shine with a sweet pear note and beautiful vanilla — a well-rounded, balanced fragrance."

Julia S.· Verified · FLORA - Extrait de Parfum
★ ★ ★ ★ ★

„A wow effect for me. I felt like I was in a flower shop — this fragrance is simply extraordinary."

Maria L.· Verified · FLORA - Extrait de Parfum
Perfume extract

Over 20% fragrance oil content

Our perfumes are formulated as Extrait de Parfum. This means a fragrance oil concentration of over 20% — significantly higher than Eau de Parfum, Eau de Toilette, or Eau de Cologne.

We deliberately focus on the essentials. With two fragrances and a Discovery Set, we refine every detail, from composition to design. Without compromise.

Fragrance oil content in comparison
Perfume extract
20-40%
Eau de Parfum
15-20%
Eau de Toilette
5-15%
Cologne
2-5%

Vallée Alpura Extrait de Parfums contain over 20% fragrance oil — for intensive, all-day lasting power.

For all who make an impact with style, not by standing out.
Floral, powdery, fruity, sweet, fresh

For all who make an impact with style, not by standing out.


After you breathe FLORA

After FLORA
Before Flora

Scent Profile

Character of the scent

Alpine inspiration

Alpine inspiration

Floral lightness and blossom meadows from the Alpine region

Vegan & clean formulation

Vegan & clean formulation

Free from animal-derived ingredients and without added colorants

Design & Production

Design & Production

High-quality design by Christian von der Heide. Flacons & Printing From renowned companies in Germany. Precisely handcrafted, environmentally friendly wooden caps from Germany.

Timeless fragrances from the Alps. Elegant. Distinctive.
Luxury meets Authenticity

Timeless fragrances from the Alps. Elegant. Distinctive.

Included in the price

Shipping

Free in 1 to 2 business days

Fabric handkerchief

Exclusive, in brand colors

Terra-Tester

2 ml, included free of charge

Alpine wood cap

Handmade, unique

More fragrances

Discover more fragrances.

Complete Vallée Alpura World: Extrait de Parfum from Bavaria, in a small edition.

Frequently Asked Questions

What you should know before buying.

How exactly does Flora smell?

Flora opens with bergamot, pear, and hedione. Clear, bright, lightly fruity. The heart notes include peony, cyclamen, and Turkish rose absolute, creating a powdery, white floral bouquet. The base of patchouli, guaiac wood, amber, coumarin, and musk ensures the fragrance lasts all day. Those who appreciate floral clarity will immediately recognize Flora.

Is Flora only for women?

Flora is unisex. The composition is floral-powdery, but also wearable for men due to its warm, woody-earthy base (patchouli, guaiac wood, amber). "Men's" or "women's fragrance" are mass-market categories. Whoever likes the profile wears it.

Why does Flora cost €155?

Because every detail is made in Germany. Glass, screen printing, filling, and the handcrafted Alpine wood cap come from regional manufacturers. The composition was personally developed in Bavaria by Emrah Karakoç and David Heinsson. Over 20% fragrance concentrate, with Turkish rose absolute and other high-quality fragrance oils. Flora is not a licensed product and not mass-produced. You pay for German niche quality, not for a logo.

What season is Flora suitable for?

Focus on spring and summer. The bright, floral opening is particularly suitable for warm months. However, the warm, powdery base also makes Flora wearable in autumn and winter. Usable all year round as a bright contrast to heavier fragrances.

Is Flora for everyday wear or special occasions?

Both. Flora is designed as a signature scent. Clear enough for days, present enough for evenings, distinctive enough for special moments.

What does Extrait de Parfum mean?

The highest concentration level in perfumery. More fragrance oil, less alcohol. This results in an intense scent, longer wear time, and closer to the skin.

Where is Vallée Alpura produced?

In Bavaria. Glass, silk screen printing, and filling in German manufactories. Wooden caps handmade from genuine Alpine wood. No licensed production, no contract bottling in third-world countries.

Who is behind Vallée Alpura?

Composed by Emrah Karakoç, together with David Heinsson for Flora. Brand visual design by Christian von der Heide. Tom Wlaschiha (Game of Thrones, Stranger Things) is the brand ambassador.

What's included in the price?

You will receive the 50 ml full bottle with a handmade alpine wood cap, an exclusive fabric handkerchief in brand colors, and a free 2 ml Terra tester. Shipping within Germany is free.

Can I test Flora beforehand?

Yes. The Discovery Set costs €20 and contains Flora plus Terra in a tester size. When purchasing a full-size bottle, €30 will then be credited. Effectively, the test costs you less than nothing.

What if I don't like Flora?

14-day return policy for unopened bottles. Perfume is a hygiene product, hence this restriction. That's exactly what the Discovery Set is for. Test without risk first, then decide.

FLORA - flowering mountain meadow

Ready for Terra.

50 ml Extrait de Parfum. Bavarian manufacture. Limited availability.

14-day returns (unopened) ·Free shipping
Cloth handkerchief and flora tester included

Your Safety and Benefits

14 DAYS

14-day return policy

On unopened, full bottles

Regional and High-Quality

Every detail originates in Bavaria: glass, screen printing, wooden cap, and filling.

Free shipping in 1-2 business days

For all products

Extrait de Parfum, long-lasting fragrance

Fragrance oil content is more than 20%